Chad Batchelor joins Loud APAC team
Published: ASIA
SINGPAORE: Loud Technologies Inc has announced that Chad Batchelor has joined the company as APAC director of sales for Mackie and Ampeg.
Based out of the company’s Singapore command centre and reporting to Loud’s APAC MD Davwinder Sheena, in his new role Mr Batchelor will provide support to all APAC Mackie and Ampeg distributors in order to facilitate the brand’s region-wide growth.
‘As Mackie and Ampeg continue to grab more share with innovative products, our partners need commensurately more support from us to manage this growth,’ explained Mr Sheena. ‘Chad’s a real powerhouse with 20 years of experience in live and recording engineering, distribution, service and support. Backed by our APAC support team and HQ resources, Chad will bring a new level of sales support, planning and creativity to our partners’ market-development efforts.’
Prior to joining Loud, Mr Batchelor managed Ampeg, EAW and Mackie brand distribution in Singapore. However before this, he built distribution and retail footprints for Denon, Sennheiser, Innovason, Neumann and Turbo Sound.