Christie acquires coolux
Published: ASIA
WORLD: Christie has announced the acquisition of coolux GmbH, the manufacturer of the Pandoras Box family of media and show control systems. The Cologne-based manufacturer’s expertise in 3D visualisation and previsualisation will reportedly allow Christie to provide complete solutions for advanced visual applications. coolux will be integrated into Christie’s Global Market Solutions team with coolux CEO Jan Huewel appointed as senior director, Processing Solutions.
‘Christie is committed to deepen its marketplace lead in supplying a total solution for advanced applications such as projection mapping, broadcast delivery and all manner of large-scale digital canvas creation, so the fit between our products and services and those of coolux is a natural one,’ commented Jennifer Smith, EVP Global Market Solutions, Christie.
‘In a world where visual and audio experiences are assuming new importance in inspiring and moving audiences, content orchestration and synchronised content delivery is paramount,’ added Mr Huewel. ‘With today’s news, Christie, with its already impressive presence in this arena, has gained another leading-edge product line and development team to ensure it keeps its lead.’