Dave Anderson joins Audinate
Published: ASIA
WORLD: Dave Anderson has been announced as Audinate’s new director of sales. Having previously worked for Avid for 18 years, Mr Anderson is said to bring ‘a very successful career of sales leadership’ to the role.
During his time at Avid, Mr Anderson worked to aggressively grow sales and helped establish Pro Tools as a solution for recording, editing and mixing. He formerly held the position of territory account manager and west coast sales manager, where he was responsible for the largest territory in Avid's audio business.
‘I'm thrilled to be joining Audinate,’ said Mr Anderson. ‘The company is well positioned for significant growth. Customers recognise Dante as the market leading solution for digital media networking while de-risking their future by providing an elegant migration path to upgrade to new standards, such as the IEEE Audio Video Bridging (AVB),’ he explained.
‘Dave brings significant knowledge and expertise from his past 20 years in the A/V industry,’ testified Audinate’s CEO Lee Ellison. ‘Dave has always delivered a successful track record in all of his past roles, and we are excited to have him join Audinate.’