Nugen Audio and Amber Technology partner in Australia
Published: ASIA
AUSTRALIA: Amber Technology has entered into a partnership agreement with Nugen Audio whereby it will sell and support Nugen products in Australia and New Zealand.
‘We already provide loudness metering and correction solutions for critical real-time environments such as live broadcast and transmission, but some of our key customers have been asking for additional tools that can operate efficiently in file-based and non-real-time workflows, and also allow them to automate certain processes,’ said Julius Chan, Amber Technology's specialist sales engineer for audio products in the broadcast and professional segment. ‘Nugen offers loudness metering, correction, and true peak limiting tools and offers great value for the money. They came highly recommended by our customers.’
After talking to many of its customers, Amber Technology chose Nugen Audio's software-based loudness metering products for their ability to accommodate file-based workflows in post and ingest, cope with a vast array of plug-in formats for nearly any video/audio workstation, and natively support AAX for Avid Pro Tools clients. Other key requirements were batch processing of archives and a faster-than-real-time, automated workflow.
Nugen Audio's VisLM-H visual loudness monitoring tool, coupled with the ISL intersample true-peak limiter, will be especially valuable for Amber Technology's customers, assisting them in complying with OP-59 standards.
‘Amber Technology is one of the largest and most respected distributors in the region,’ said Jon Schorah, creative director of Nugen Audio. ‘This partnership will make the Nugen Audio products that the region's broadcasters have been asking for available to them, helping them to comply easily with new loudness regulations.’
Amber Technology represents several other major broadcast and professional audio brands in an expansive portfolio, including Avid, Blue Microphones, DPA Microphones, EVS, Radial Engineering, Snell, Solid State Logic and TC Electronic.