White Eagle Entertainment and Pace Communications partner
Published: ASIA
INDIA: White Eagle Entertainment and Pace Communications have jointly announced a new partnership for Martin Audio, designed to strengthen the loudspeaker manufacturer’s distribution efforts throughout India.
Mumbai-based Pace Communications will be handling the Western and the Southern region for Martin Audio sales and service. The partnership is intended to provide India with an improved service, anticipating enhanced system integration projects alongside live applications and studio installations.
Joe Gonzalves, head of Pace Communications, described the new arrangement as ‘a perfect fit for Pace Communications, allowing us to become a leader in the entertainment business here in India. The development of a multiplatform ‘anytime, anywhere’ policy will enhance consumer choice and accelerate the development of the entertainment scene.’
White Eagle Entertainment chairman and CEO Arun Kalra added: ‘I'm delighted to have Pace Communications and Joe as our partner in We-entertain-India. His experience in the entertainment industry will be a great asset as we aim to build an exciting and prosperous company. I hope that we can flourish in the years to come.’
White Eagle Entertainment will additionally be working with Pace Communications on Yamaha Products to strengthen the company’s hold over Northern India. The main headquarters for the business will remain in New Delhi, now offering ‘a total turnkey service’ and links to new innovations, talents and management.