Bahrain TV opts for Sony
Published: MEA
BAHRAIN: Sony Professional Solutions MEA (PSMEA) has announced that the IAA (Information Affairs Authority) has invested in Sony XDCAM HD broadcast technology as part of its drive to deliver high quality, high definition content to viewers throughout the Kingdom of Bahrain.
Following extensive testing and evaluation, the IAA awarded the contract to Sony PSMEA for the supply of several Sony PDW-F800 professional disc camcorders, PDW-HD1500 studio recorders, HD monitors plus a range of accessories including wireless microphones, LCD HD colour viewfinders, portable sound mixers, portable lighting systems and recording media. The solution will enable IAA to record and archive news, sports and dramatic TV content in digital HD, as well as prepare content for broadcast to the Kingdom’s viewers.
Hideaki Nakamura, managing director of Sony Professional MEA, said: ‘This deal continues a long-standing relationship between Sony PSMEA and the IAA, supporting its position amongst the region’s early adopters of the latest broadcast and production technology. Our XDCAM HD solutions assist the IAA’s migration to a tapeless format, providing a platform for high quality HD recording, editing, broadcast and archiving of TV content in the Kingdom.’
H.E. Sheikh Fawaz Al Khalifa, president of the Information Affairs Authority, said: ‘The IAA is committed to improving the standard of content broadcast through our TV stations, providing citizens with better quality news and entertainment programmes. The foundation of this is the cutting-edge technology that we use and, in selecting Sony’s XDCAM solution, we can be confident that we have the right tools to improve skills and promote creative talent for quality enhancement in the resulting content.’